At Cemex, we are constantly improving and pushing the boundaries of sustainable construction. We are evolving to be more approachable, agile, and innovative.
As our CEO, Fernando González mentioned in his message yesterday it’s been over 30 years since our visual identity was last updated. The visual change of our corporate brand represents the evolution of our company in our continued pursuit of building a better future.
A new era starts now.
Here are five ways you can join this milestone event:
- Update your email signature – follow these simple steps
- Download and update your Powerpoint template and Virtual Background
- Learn more about our brand’s evolution here
- Check out our new corporate website here
- Share the news
Fernando González, CEO, share the following video message with everyone in Cemex which you can watch here. He also shared the following message on LinkedIn: Please share on your own accounts.
When a company updates its corporate image for the first time in over 30 years, like we just did, the natural question is, “why now?”. For me, the answer is clear. Because, in the past few years, we have undergone our most radical evolution ever.
Although our company has seen great success and has overcome seemingly insurmountable odds, nothing has changed our business more fundamentally than the need to contribute to the fight against climate change. Our updated logo is fresher and more dynamic, but what excites me most is what it means: a renewed commitment to helping our customers push the boundaries of sustainable construction through innovative solutions.
The substance behind this evolution is clear. Our industry-leading sustainability and decarbonization program, Future in Action, has led to a two-year decrease in our CO2 emissions equal to that achieved in the previous decade. Cemex Go ushered in an era of unprecedented digitalization for our industry. We launched our Urbanization Solutions and Regenera businesses, two driving forces behind our commitment to building more resilient, circular, and sustainable cities. With Vertua, our range of building materials with sustainable attributes, we are partnering with our customers to reduce emissions in the built environment, a crucial step on the way to net zero.
Our updated image shows this evolution while maintaining key elements of our legacy and storied 117-year trajectory. The entire Cemex team is committed to collaborating with our customers, vendors, and partners throughout the construction value chain to spearhead the industry’s transition toward innovation, digitalization, and, above all, sustainability. Together, we can build a better future and help the world reach the next frontier of sustainable living.